CEO at GN Hearing: Properly regulated OTC sales channel could make a difference

Upcoming regulations for the over-the-counter hearing aid market in the US could prove a positive change, as they open up for the treatment of first-time users with mild hearing loss with far better products, CEO at GN Hearing Gitte Aabo assesses.
Photo: GN Store Nord / PR
Photo: GN Store Nord / PR
BY MARKETWIRE, TRANSLATED BY DANIEL PEDERSEN

The opinion on an over-the-counter sales channel for hearings aids in the US hasn't changed at the Danish company GN Hearing. Even now, when the reality of the potential market nears.

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