Influencer collaborations common in hearing aid industry
The Danish flagship brands within the hearing aid industry often use influencers to increase the general knowledge about their products and generate sales.
by albert rønning-andersson, translated by catherine brett
The professional US kayaker Eric Jackson, Danish actress Lisbet Dahl, Toto guitarist Steve Lukather, German former football player and manager Sepp Piontek and Danish fashion expert Uffe Buchard do not appear to have much in common.
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