Novo Nordisk bombards US TV viewers with Wegovy commercials

The total cost of Novo Nordisk’s commercial slot for Wegovy amounted to USD 42m in June. 
Photo: Bernd Wei'brod/AP/Ritzau Scanpix
Photo: Bernd Wei'brod/AP/Ritzau Scanpix

Commercials for Novo Nordisk’s weight loss drug Wegovy flooded US national TV channels in June, according to the Wall Street Journal.

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