Demant and GN: AI will be the new battleground for hearing aids

Two of the world’s largest hearing aid manufacturers both see AI as the battleground in the competition for customers in the coming years.

by ANDREAS LØNSTRUP

They are fierce competitors on the hearing aid market, but they also agree on one thing: The ability to tame artificial intelligence will determine whether customers choose one product over the other, reports Danish media Finans.

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