WS Audiology looks to new OTC market – but won't disclose plans

As competitors are arming themselves with products designed for the upcoming OTC sales channel in the US, WSA keeps a tight lid on plans. The new market will start out messy, says CEO Eric Bernard, but it will stabilize eventually.
Eric Bernard, CEO of WS Audiology | Photo: WS Audiology / PR
Eric Bernard, CEO of WS Audiology | Photo: WS Audiology / PR
BY CHRISTIAN BUNDGAARD, TRANSLATED BY DANIEL PEDERSEN

On Thursday, WS Audiology could present the best quarterly report since the company was founded when Sivantos and Widex merged in 2019.

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