Demant won major market shares in hearing aids in the public US sales channel Veterans Affairs (VA) in May, as the firm's top product Oticon More was included in the VA contract as of May. GN Hearing only retreated a little, according to the most recent monthly report from VA.
For GN Hearing, this is the sixth month in a row that the firm retreated, as its market share dropped to 8.87 percent in May from 10.27 percent in April.
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