Ozempic to send foodmakers looking for healthier offerings

Companies selling unhealthy foods need to tweak their business models to counter the growing popularity of weight-loss drugs — or risk alienating investors, shows latest Bloomberg Markets survey.
Photo: Tom Little
Photo: Tom Little
By Lisa Pham, Naomi Kresge and Agnieszka de Sousa, Bloomberg

Nearly three out of four respondents said companies making or marketing sugary, fatty or ultra-processed foods should revise their game plans, either by shrinking portions, adjusting recipes or offloading assets altogether. Just over a quarter of the 303 respondents think Big Food can wait out the emerging threat from appetite-suppressing drugs like Zepbound, Ozempic and Wegovy.

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