Employment researcher: Novo Nordisk salary advances are part of retention strategy

In a tense global struggle to find skilled labor, Novo Nordisk has signaled it is prepared to go a little further to retain and attract new employees, says a Copenhagen University researcher.

Novo Nordisk's employees will have their remuneration regulated at the end of the year instead of having to wait until Q1 or Q2, 2023 | Photo: Novo Nordisk / PR

Novo Nordisk moving up wage increases for 50,000 employees should also be viewed as an attempt at profiling the company in the competition for highly qualified labor, of which the industry reports a shortage, says Søren Kaj Andersen, head of the Danish Employment Relations Research Center, FAOS, at the University of Copenhagen.

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