Dear Reader,

Independent, critical, and fair business journalism focused on substance. The ambition of our journalists is always the same – every day, we want to make you more knowledgeable about the industry in which you have a particular interest.

That’s why we usually spend all our energy on creating relevant content to prepare you for your workday in or about an industry. But we have now turned our attention to how we present our journalism.

Today, we launch a new design on MedWatch and across our English sites.

The goal of the design is to give our content breathing space with a more contemporary, journalistic expression, complete with a more readable font for all devices.

MedWatch is, as all of our other media, a subscription service. That means we can concentrate on creating value for our subscribers instead of collecting clicks or disturbing users’ experience with intrusive advertising.

We’re sticking with a clean, comprehensible, and slightly conservative, design – a design that will make it easy and fast to get an overview of what’s new in the industry and to navigate our unique content – to the benefit our busy readers and advertisers alike.

We know changes will require some getting used to, but we hope our readers will become fond of our new design, which will be improved further over coming weeks and months. Indeed, we might never fully stop tinkering with it, as we are never done pushing the quality of our content.

We are honored and proud of what we have achieved with Watch Media, but we are far from the finish line. Not with MedWatch either. We seek to become better, and we would like your help.

Be it praise or criticism, tips or ideas – we are just one e-mail or call away. We are honestly interested in what’s on your mind.

Help us make MedWatch even stronger.

Enjoy your reading,

Anders Heering

Editor-In-Chief, Watch Media