Ambu heir: "We're in it for the long haul, but I would be lying if I said I don't keep track of the share price. I check in daily"

Simon Hesse Hoffmann sits on the powerful family committee overseeing the family's interests in the ownership over the billion-dollar company, Ambu. One of his most important tasks is ensuring the stability and unity of the owner families.

Photo: Privat / PR

They're worth billions but live almost anonymously, far from the prying eyes of public.

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