Coloplast challenges its biggest catheter competitor in clinical contest
The Danish medtech company seeks to take market shares from US-based Hollister by comparing respective catheters, hoping to charge a higher price.
by ulrich quistgaard, translated by daniel pedersen
Coloplast’s clinical program for its most recent launch, a male catheter dubbed Luja, has entered its final and most important phase – the phase where the Danish medtech company hopes to pull ahead of its US-based competitor, Hollister.
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