MedWatch

Audientes enters fifth partnership in India, extends reach into populous rural areas

Hearing aid firm Audientes is expanding its Indian venture with a fifth partnership to sell its self-fitting hearing aids. Now the company's foothold in the country includes areas where two-thirds of India's population reside.

Steen Thygesen, CEO at Audientes, has signed off on another new partnership in India, expanding the company's distribution network to rural Indian areas | Photo: Audientes / PR

In June, hearing aid firm Audientes launched a grand new venture in Indian city Hyderabad, which counts 10.2 million inhabitants, with the establishment of its first subsidiary in the populous nation. It was said then that the goal was to expand into areas where two-thirds of India's population resides.

Around half a year later, the company has delivered on that promise, it announces in a press release in connection with the deal.

Read the whole article

Get 14 days free access.

No credit card is needed, and you will not be automatically signed up for a paid subscription after the free trial.

  • Access all locked articles
  • Receive our daily newsletters
  • Access our app
An error has occured. Please try again later.

Get full access for you and your coworkers.

Start a free company trial today

More from MedWatch

Coloplast upgrades growth expectations following acquisition

Medtech firm Coloplast’s Q1 report for 2021/2022 brings a slight upward adjustment of the reported revenue growth outlook due to foreign exchange developments. Coloplast’s acquisition of Atos Medical is expected to contribute around 6 percent to organic growth.

Demant's surgical division loses president of 13 years

Oticon Medical, the implants division at hearing group Demant, is saying goodbye to President Jes Olsen, who is exiting his role in March after having spearheaded the business leg since 2008. Demant CEO Søren Nielsen is stepping in temporarily until a replacement is found.

Hearing aid market in US grew by 37 percent in 2021

Hearing aid manufacturers have had a good year following one of the worst in their recorded history, as sales in the US have gone up by 37 percent. The progress is mainly driven by the recovery of independent retailers, whereas public sales channel Veterans Affairs still lags behind.

Further reading

Related articles

Latest news

See all jobs