Life science firms are getting in on summer of sport

2024’s biggest sports season is underway, and life science firms are keen to capitalize on the branding opportunities. 
Team Novo Nordisk is entirely made up of cyclists with Type 1 diabetes. | Photo: Novo Nordisk /PR
Team Novo Nordisk is entirely made up of cyclists with Type 1 diabetes. | Photo: Novo Nordisk /PR

The summer of 2024 will surely go down in history as one of the greatest sports summers ever.

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