Dane overcomes Tokyo culture shock to run Lundbeck's most successful launch
Christoffer Dahl planned the most successful launch in Lundbeck's history, but there was no shortage of bumps on the road.
BY BENJAMIN WERNER CHRISTENSEN, TRANSLATED BY CATHERINE BRETT
Despite struggling with cultural differences and a language barrier, Christoffer Dahl, who is Danish, managed to run Lundbeck's most successful launch ever.
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